Crash course: the American automobile industry's road from glory to disaster

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This is the epic saga of the American automobile industry's rise and demise, a compelling story of hubris, denial, missed opportunities, and self-inflicted wounds that culminates with the president of the United States ushering two of Detroit's Big Three car companies-once proud symbols of prosperity-through bankruptcy. The cost to American taxpayers topped $100 billion-enough to buy every car and truck sold in America in the first half of 2009. With unprecedented access, Pulitzer Prize winner Paul Ingrassia takes us from factory floors to small-town dealerships to Detroit's boardrooms to the inner sanctums of the White House. He reveals why President Barack Obama personally decided to save Chrysler when many of his advisors opposed the idea. Ingrassia provides the dramatic story behind Obama's dismissal of General Motors CEO Rick Wagoner and the angry reaction from GM's board-the same people who had watched idly while the company plunged into penury.In Crash Course, Ingrassia answers the big questions: Was Detroit's self-destruction inevitable? What were the key turning points? Why did Japanese automakers manage American workers better than the American companies themselves did? Ingrassia also describes dysfunctional corporate cultures (even as GM's market share plunged, the company continued business as usual) and Detroit's perverse system of "inverse layoffs" (which allowed union members to invoke seniority to avoid work). Along the way we meet Detroit's frustrated reformers and witness the wrenching decisions that Ford executives had to make to avoid GM's fate.Informed by Ingrassia's twenty-five years of experience covering the auto industry for the Wall Street Journal, and showing an appreciation for Detroit's profound influence on our country's society and culture, Crash Course is a uniquely American and deeply instructive story, one not to be missed.
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ISBN:
9781400068630
9781400115105
9781400195107
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Grouping Information

Grouped Work ID 0ef11229-91f7-c691-2693-5b48649f26a8
Grouping Title crash course the american automobile industrys road from glory to disaster
Grouping Author ingrassia paul
Grouping Category book
Last Grouping Update 2018-10-18 04:48:32AM
Last Indexed 2018-10-18 04:51:47AM

Solr Details

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auth_author2 Lawlor, Patrick G.
author Ingrassia, Paul.
author2-role Lawlor, Patrick G.narrator.|Narrator
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display_description

Paul Ingrassia is a Pulitzer Prize–winning financial journalist and the leading expert on the Detroit automotive industry, with twenty-five years' experience reporting for, among others, the Wall Street Journal and its parent company, Dow Jones.

Perfect in its timing, Ingrassia's Crash Course is a sweeping history of the U.S. auto industry, from its founding in the early twentieth century to its descent into crisis early in the twenty-first. Ingrassia offers new, behind-the-scenes insight into decisions made in Detroit and Japan that made General Motors and Chrysler wards of the state whose future will be far different from their past. This is a fast-paced narrative and the definitive account of the momentous rise and epic, dramatic collapse of the American car industry.

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publishDate 2010
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subject_facet Automobile industry and trade -- United States -- History
title_display Crash course : the American automobile industry's road from glory to disaster
title_full Crash Course The American Automobile Industry's Road from Glory to Disaster, Crash course : the American automobile industry's road from glory to disaster / Paul Ingrassia
title_short Crash course :
title_sub the American automobile industry's road from glory to disaster
topic_facet Business, Nonfiction, Transportation