Crash course: the American automobile industry's road from glory to disaster

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This is the epic saga of the American automobile industry's rise and demise, a compelling story of hubris, denial, missed opportunities, and self-inflicted wounds that culminates with the president of the United States ushering two of Detroit's Big Three car companies-once proud symbols of prosperity-through bankruptcy. The cost to American taxpayers topped $100 billion-enough to buy every car and truck sold in America in the first half of 2009. With unprecedented access, Pulitzer Prize winner Paul Ingrassia takes us from factory floors to small-town dealerships to Detroit's boardrooms to the inner sanctums of the White House. He reveals why President Barack Obama personally decided to save Chrysler when many of his advisors opposed the idea. Ingrassia provides the dramatic story behind Obama's dismissal of General Motors CEO Rick Wagoner and the angry reaction from GM's board-the same people who had watched idly while the company plunged into penury.In Crash Course, Ingrassia answers the big questions: Was Detroit's self-destruction inevitable? What were the key turning points? Why did Japanese automakers manage American workers better than the American companies themselves did? Ingrassia also describes dysfunctional corporate cultures (even as GM's market share plunged, the company continued business as usual) and Detroit's perverse system of "inverse layoffs" (which allowed union members to invoke seniority to avoid work). Along the way we meet Detroit's frustrated reformers and witness the wrenching decisions that Ford executives had to make to avoid GM's fate.Informed by Ingrassia's twenty-five years of experience covering the auto industry for the Wall Street Journal, and showing an appreciation for Detroit's profound influence on our country's society and culture, Crash Course is a uniquely American and deeply instructive story, one not to be missed.
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9781400068630
9781400115105
9781400195107
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Grouping Information

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Grouping Title crash course the american automobile industrys road from glory to disaster
Grouping Author ingrassia paul
Grouping Category book
Last Grouping Update 2019-08-23 04:38:15AM
Last Indexed 2019-08-23 04:41:58AM

Solr Details

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author Ingrassia, Paul.
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display_description This is the epic saga of the American automobile industry's rise and demise, a compelling story of hubris, denial, missed opportunities, and self-inflicted wounds that culminates with the president of the United States ushering two of Detroit's Big Three car companies-once proud symbols of prosperity-through bankruptcy. The cost to American taxpayers topped $100 billion-enough to buy every car and truck sold in America in the first half of 2009. With unprecedented access, Pulitzer Prize winner Paul Ingrassia takes us from factory floors to small-town dealerships to Detroit's boardrooms to the inner sanctums of the White House. He reveals why President Barack Obama personally decided to save Chrysler when many of his advisors opposed the idea. Ingrassia provides the dramatic story behind Obama's dismissal of General Motors CEO Rick Wagoner and the angry reaction from GM's board-the same people who had watched idly while the company plunged into penury. In Crash Course, Ingrassia answers the big questions: Was Detroit's self-destruction inevitable? What were the key turning points? Why did Japanese automakers manage American workers better than the American companies themselves did? Ingrassia also describes dysfunctional corporate cultures (even as GM's market share plunged, the company continued business as usual) and Detroit's perverse system of "inverse layoffs" (which allowed union members to invoke seniority to avoid work). Along the way we meet Detroit's frustrated reformers and witness the wrenching decisions that Ford executives had to make to avoid GM's fate. Informed by Ingrassia's twenty-five years of experience covering the auto industry for the Wall Street Journal, and showing an appreciation for Detroit's profound influence on our country's society and culture, Crash Course is a uniquely American and deeply instructive story, one not to be missed.
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ils:.b13482804 Book Books First edition. English Random House, 2010. 306 pages, 16 unnumbered pages of plates : illustrations ; 24 cm.
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subject_facet Automobile industry and trade -- United States -- History
title_display Crash course : the American automobile industry's road from glory to disaster
title_full Crash Course The American Automobile Industry's Road from Glory to Disaster
Crash course : the American automobile industry's road from glory to disaster / Paul Ingrassia
title_short Crash course :
title_sub the American automobile industry's road from glory to disaster
topic_facet Business
Nonfiction
Transportation