Leading innovation: how to jump start your organization's growth engine

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Leading Innovation presents a unique, holistic approach to creating innovation at all levels of your organization. Authors Jeff DeGraff and Shawn Quinn have created a real-world, how-to playbook of integrated creativity tools and techniques for understanding where innovation comes from and harnessing its power to create a culture where real growth happens on a constant basis.

Based on DeGraff's proven methods-which he teaches in his innovation program at the University of Michigan Ross School of Business and has applied at Fortune 500 companies around the world-this breakthrough guide focuses on systematically integrating business practices and connecting them to the value propositions they produce. You'll discover how to diagnose obstacles to innovation, realistically assess your options, and develop an integrated program of action that can be adjusted to meet the needs of any group, department, or business unit throughout your organization.

You'll learn the 7 key steps to double-digit growth, sparking innovation in your:

  • Leadership-teams, development, and behavior
  • Strategic planning-identifying emerging opportunities
  • Organizational culture and competency development
  • Performance management processes-resource allocation, portfolio management
  • Innovation incubation processes-stage-gate development processes, innovation networks
  • Human resource management-staffing, team building, organizational learning

Throughout, insightful case studies demonstrate how these results-driven methods are supported by senior leadership at GE, Reuters, Coca-Cola, Pfizer, Johnson & Johnson, Eaton, and other leading innovators.

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Grouping Information

Grouped Work ID 23d7781f-3ac2-f9ea-9f4c-cabd8b319c78
full_title leading innovation how to jump start your organizations growth engine
author degraff jeffrey thomas
grouping_category book
lastUpdate 2017-08-14 05:04:23AM

Solr Details

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auth_author2 Quinn, Shawn E.
author DeGraff, Jeffrey Thomas.
author2-role NetLibrary, Inc., Quinn, Shawn E.
author_display DeGraff, Jeffrey Thomas
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id 23d7781f-3ac2-f9ea-9f4c-cabd8b319c78
isbn 9780071590471
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primary_isbn 9780071590471
publishDate 2007
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recordtype grouped_work
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subject_facet Corporate culture, Creative ability in business, Organizational change
title_display Leading innovation how to jump start your organization's growth engine
title_full Leading innovation [electronic resource] : how to jump start your organization's growth engine / Jeff DeGraff & Shawn E. Quinn
title_short Leading innovation
title_sub how to jump start your organization's growth engine