Opportunities in direct marketing careers

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Publisher:
McGraw-Hill,
Pub. Date:
c2008.
Language:
English
Description

Market yourself toward a successful career!

Get started in a career that has a promising future and is financially rewarding. Opportunities in Direct Marketing Careers provides you with a complete overview of the job possibilities, salary figures, and experience required to enter the field of direct marketing.

This career-boosting book will help you:

  • Determine the specialty that's right for you, from business-to-business marketing to telemarketing to catalog production
  • Acquire in-depth knowledge of direct marketing
  • Find out what kind of salary you can expect
  • Understand the daily routine of your chosen field
  • Focus your job search using industry resources

ENJOY A GREAT CAREER AS A:Buyer • Merchandiser • List manager • Market research director • Copywriter • Warehouse manager

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ISBN:
9780071641906
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full_title opportunities in direct marketing careers
author basye anne
grouping_category book
lastUpdate 2017-08-14 05:04:25AM

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table_of_contents Direct marketing: its past, present, and future -- Direct marketing and the Internet -- Direct marketing companies -- Catalog companies -- Direct marketing agencies -- Telemarketing -- List industry -- Database marketing -- Opportunities in other industries -- Educational preparation and starting a career.
target_audience Other
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title Opportunities in direct marketing careers
title_alt Direct marketing careers.
title_display Opportunities in direct marketing careers
title_full Opportunities in direct marketing careers [electronic resource] / Anne Basye
title_short Opportunities in direct marketing careers
title_sort opportunities in direct marketing careers