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Why We Buy What We Buy
Why We Buy What We Buy
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Publisher
Infobase
Publication Date
[2005], c2001
Language
English
eVideo
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Contributors
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Cambridge Educational (Firm)
Films for the Humanities & Sciences (Firm)
Infobase
Table of Contents
From the eVideo
Role of Advertising (3:29)
Power of Persuasion (2:14)
Sex and Advertising (1:08)
Celebrity Influence (3:37)
Beyond Advertising (3:51)
Becoming a Wise Consumer (1:04)
dancing (0:08)
Subjects
Subjects
Advertising
Art -- Political aspects
Communication in marketing
Consumer behavior
Consumer education
Mass media -- Political aspects
Mass media -- Social aspects
Mass media and culture
Public relations
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