The thank you economy

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Language:
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Description
“Gary Vaynerchuk has seen the future of marketing. The Thank You Economy shows how it's built on both the time-honored techniques of listening to and appreciating customers and newer services like Twitter that allow you to engage directly with customers at unprecedented scale and speed. The book, like Gary, is also a lot of fun and full of passion.” —Dick Costolo, chief executive officer, TwitterGary Vaynerchuk, the New York Times bestselling author and creator of Wine Library TV, is back with a bold and expansive look at the evolution of today's marketplace, revealing the essential factors defining and driving successful relationships between businesses and consumers. In this groundbreaking follow-up to the bestselling Crush It!, Vaynerchuk—one of Bloomberg Businessweek’s “20 People Every Entrepreneur Should Follow”—looks beyond a numbers-based analysis to explore the value of social interactions in building our economy.
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ISBN:
9780061914188
006191424
9780061914249
9781611200539
9781611200591
UPC:
9781611200539
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Grouping Information

Grouped Work ID 414151e8-c578-41a6-6aea-1d472d5881d7
Grouping Title thank you economy
Grouping Author vaynerchuk gary
Grouping Category book
Last Grouping Update 2019-08-24 04:38:22AM
Last Indexed 2019-08-24 04:41:29AM

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display_description Gary Vaynerchuk contends that the people and companies harnessing the word-of-mouth power provided by multiplatform media -- those that can shift their outlook and operations to be more customer-aware and fan-friendly -- will pull away from the pack and profit in today's markets.
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ils:.b13533812 Book Books First edition. English Harper Business, [2011] xvi, 240 pages : illustrations ; 22 cm.
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subject_facet Branding (Marketing)
Customer relations
Internet marketing
Management
Social media
title_display The thank you economy
title_full The Thank You Economy
The thank you economy / Gary Vaynerchuk
title_short The thank you economy
title_sub
topic_facet Business
Nonfiction
upc 9781611200539