Artful persuasion: how to command attention, change minds, and influence people

Book Cover
Average Rating
Publisher:
American Management Association,
Pub. Date:
[2000]
Language:
English
Description
Peels away the mystery that surrounds the psychology of influence and reveals how the world's most persuasive politicians, advertisers, salespeople, and spin doctors work their magic. Case studies in human behavior, examples of masterful persuaders such as Churchill and Lincoln, and step-by-step guidelines help readers put the power of persuasion to work. Mills is author of 22 books, and is chief executive of an international consulting and training company, The Mills Group, whose clients include IBM and Toyota. Annotation c. Book News, Inc., Portland, OR (booknews.com)
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ISBN:
9780814470633
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Grouping Information

Grouped Work ID4f02971b-e2e5-5769-73d8-2120d56ffeaa
Grouping Titleartful persuasion how to command attention change minds and influence people
Grouping Authormills harry
Grouping Categorybook
Last Grouping Update2019-12-03 10:41:44AM
Last Indexed2019-12-07 04:44:28AM

Solr Details

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primary_isbn9780814470633
publishDate2000
record_details
Bib IdFormatFormat CategoryEditionLanguagePublisherPublication DatePhysical Description
ils:.b13152531BookBooksEnglishAmerican Management Association, [2000]xviii, 300 pages : illustrations ; 24 cm
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ils:.b13152531.i17680748On ShelfOn Shelffalsetruetruefalsefalsetrue9999
subject_facetInfluence (Psychology)
Persuasion (Psychology)
title_displayArtful persuasion : how to command attention, change minds, and influence people
title_fullArtful persuasion : how to command attention, change minds, and influence people / Harry Mills
title_shortArtful persuasion
title_subhow to command attention, change minds, and influence people