Truth Merchants: Public Relations and the Media

Increased Opportunity (4:53); Appealing to Media (4:08); Media Training Simulation (2:32); Getting Media Interested (3:06); PR as an Enemy (4:10); Influencing Coverage of Issues (4:25); Be Suspicious (2:21); Access is Important (4:34); Separating Story From Spin (3:38); Finding Truth (3:44); News Is Theater (6:02); Credits: Truth Merchants: Public Relations and the Media (2:18);