From the Book - First edition.
Introduction: The roof of the dog's ass
Carolyn's dilemma : how do I create a strategy?
Untangling the challenge : finding and using the crux
Where you can win : the ASC
What is the problem? Diagnosing through reframing and analogy
Diagnose via comparison and frameworks
Use sharp analytical tools with care
The challenge of organization dysfunction
Don't confuse strategy with management
Don't confuse current financial results with strategy
Strategic planning : hits and misses, uses and misuses
Strategy foundry concepts and tools.