A NEW YORK TIMES BESTSELLER Foreword by John Robbins, author of the international bestseller DIET FOR A NEW AMERICAIn this book, Susan Peirce Thompson, Ph.D. shares the groundbreaking weight-loss solution based on her highly acclaimed Bright Line Eating Boot Camps. Rooted in cutting-edge neuroscience, psychology, and biology, Bright Line Eating explains why people who are desperate to lose weight fail again and again: it&;s because the brain blocks weight loss.Bright Line Eating (BLE) is a simple approach designed to reverse that process. By working with four "Bright Lines"&;clear, unambiguous, boundaries&;Susan Peirce Thompson shows us how to heal our brain and shift it into a mode where it is ready to shed pounds, release cravings, and stop sabotaging our weight loss goals.Best of all, it is a program that understands that willpower cannot be relied on, and sets us up to be successful anyway.Through the lens of Susan&;s own moving story, and those of her Bright Lifers, you&;ll discover firsthand why traditional diet and exercise plans have failed in the past. You&;ll also learn about the role addictive susceptibility plays in your personal weight-loss journey, where cravings come from, how to rewire your brain so they disappear, and more. Susan guides you through the phases of Bright Line Eating&;from weight loss to maintenance and beyond&;and offers a dynamic food plan that will work for anyone, whether you&;re vegan, gluten-free, paleo, or none of the above.Bright Line Eating frees us from the obesity cycle and introduces a radical plan for sustainable weight loss. It&;s a game changer in a game that desperately needs changing.