The product manager's desk reference

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Publisher:
McGraw-Hill,
Pub. Date:
c2009.
Language:
English
Description

Grab the all-you-need reference and manage your products effectively and efficiently

Now, product managers at every level can have an authoritative, one-stop reference to strategizing, introducing, and managing products at their fingertips.The Product Manager’s Desk Reference uses the progression of the practitioner across the career cycle as well as the progression of the product across its life cycle to establish clear guidelines as to what must be done, when, by whom, and with what level of expertise.

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ISBN:
9780071591355
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full_title product manager s desk reference
author haines steven
grouping_category book
lastUpdate 2017-08-14 05:04:51AM

Solr Details

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subject_facet Business forecasting, Marketing -- Handbooks, manuals, etc, New products, Product differentiation, Product management -- Handbooks, manuals, etc
title_display The product manager's desk reference
title_full The product manager's desk reference [electronic resource] / Steven Haines
title_short The product manager's desk reference