From the Book - First edition.
Rise of the streampunks: your orientation to a new class of creators
Superwoman comes to the supermarket: why shelf space is the key to understanding how the media industry works today
Nerding out: the Green brothers and the importance of online community building
True blue hair: Tyler Oakley, authenticity, and the changing nature of celebrity
No passport necessary: Lilly Singh, Mr. Bean, K-pop, and the global media melting pot
Show me something I haven't seen before: satire, representation, and bias in online video
Stick to your quilting: the deep appeal of narrow niches
The struggle is real: why today's stars have to give 110 percent in a 24/7 world
Revenue streams: funding creativity in the digital age
"This just uploaded...": Vice, Storyful, and the new business of the news business
Pardon [strike through] Welcome the interruption: Casey Neistat is making ads great again
Streampunk rock!: the fall and rise of the music industry
What to watch next: just when you had millennials figured out, here comes Gen Z
Conclusion: A window to the world.