Six pixels of separation: everyone is connected : connect your business to everyone

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Business Plus,
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Is it important to be connected? Well, consider this: If Facebook were a country, it would have the sixth largest population in the world. The truth is, we no longer live in a world of six degrees of separation. In fact, we're now down to only six pixels of separation, which changes everything we know about doing business.This is the first book to integrate digital marketing, social media, personal branding, and entrepreneurship in a clear, entertaining, and instructive manner that everyone can understand and apply. Through the use of timely case studies and fascinating stories, SIX PIXELS OF SEPARATION offers a complete set of the latest tactics, insights, and tools that will empower you to reach a global audience and consumer base-and, best yet, you can do this pretty much for free. Digital marketing expert Mitch Joel unravels this fascinating world of new media-but does so with a brand-new perspective that is driven by compelling results. The smarter entrepreneurs and top executives are leveraging these digital channels to get their voice "out there"-connecting with others, becoming better community citizens, and, ultimately, making strategic business moves that are increasing revenue, awareness, and overall success in the marketplace-without the support of traditional mass media. Everyone is connected. Isn't it time for you and your company to connect to everyone? SIX PIXELS OF SEPARATION will show you how.
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Grouped Work ID 9d9bf340-e1e3-4dfc-1830-7713b5e330a1
full_title six pixels of separation everyone is connected connect your business to everyone
author joel mitch
grouping_category book
lastUpdate 2017-09-16 06:21:44AM

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author Joel, Mitch.
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itype_arlington Hardback
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literary_form Non Fiction
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local_callnumber_arlington 658.872 JOEL
owning_library_arlington Arlington Public Library, Aurora Hills, Central, Cherrydale, Columbia Pike, Connection Crystal City, Detention Center, Glencarlyn, Local History, Plaza, Shirlington, Westover
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primary_isbn 9780446548236
publishDate 2009
record_details ils:.b13206588|Book|Books|1st ed.|English|Business Plus,|2009.|xii, 288 p. ; 24 cm.
recordtype grouped_work
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subject_facet Business enterprises -- Computer networks, Electronic commerce, Entrepreneurship, Internet marketing
title_display Six pixels of separation : everyone is connected : connect your business to everyone
title_full Six pixels of separation : everyone is connected : connect your business to everyone / Mitch Joel
title_short Six pixels of separation :
title_sub everyone is connected : connect your business to everyone