Entrepreneur Magazine's ultimate guide to platform building

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Series:
Publisher:
Entrepreneur Press,
Pub. Date:
2016.
Language:
English
Description
Marketing expert Wendy Keller delivers the ultimate guide to helping business owners differentiate themselves from the competition through branded marketing, dialed-in content designed to attract the right audience, create customers, and ultimately turn them into raving fans.
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ISBN:
9781599185989
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Grouping Information

Grouped Work ID 9f0956e4-d39d-961a-747e-e11f0c34fd36
Grouping Title entrepreneur magazine s ultimate guide to platform building
Grouping Author keller wendy
Grouping Category book
Last Grouping Update 2018-10-03 04:49:02AM
Last Indexed 2018-11-12 04:51:28AM

Solr Details

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author Keller, Wendy, 1964-
author_display Keller, Wendy
available_at_arlington Central
collection_arlington Adult Nonfiction
detailed_location_arlington Central Adult Nonfiction
display_description "Marketing expert Wendy Keller delivers the ultimate guide to helping business owners differentiate themselves from the competition through branded marketing, dialed-in content designed to attract the right audience, create customers, and ultimately turn them into raving fans"-- Your business relies on you for its survival, and its life-blood is sales. Build a robust platform is the most effective and sustainable way to attract prospects and convert them into customers. Literary agent and expert platform consultant Wendy Keller shares the secrets behind how to select the right promotion strategies for your business, market your products and services, develop an enthusiastic customer base, and ultimately create a strong platform that distinguishes your business from the rest--all without spending a fortune. Keller provides you with platform-building methods that are practical, proven, and easily implemented by anyone, this book helps build your brand perception to: •Develop content that converts fans into customers •Create a platform strategy that multiplies your marketing efforts overnight •Showcase your brand, product, or company and attract new opportunities.
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isbn 9781599185989
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last_indexed 2018-11-12T09:51:28.822Z
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literary_form_full Non Fiction
local_callnumber_arlington 658.827 KELLE
owning_library_arlington Arlington Public Library, Aurora Hills, Central, Cherrydale, Columbia Pike, Connection Crystal City, Detention Center, Glencarlyn, Local History, Plaza, Shirlington, Westover
owning_location_arlington Central
primary_isbn 9781599185989
publishDate 2016
record_details ils:.b19456967|Book|Books||English|Entrepreneur Press,|2016.|xiii, 202 pages ; 26.
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series Ultimate
series_with_volume Ultimate|
subject_facet Advertising, Branding (Marketing), Small business, Strategic planning
title_display Entrepreneur Magazine's ultimate guide to platform building
title_full Entrepreneur Magazine's ultimate guide to platform building / Wendy Keller
title_short Entrepreneur Magazine's ultimate guide to platform building