Entrepreneur Magazine's ultimate guide to platform building

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Series:
Publisher:
Entrepreneur Press,
Pub. Date:
2016.
Language:
English
Description
Marketing expert Wendy Keller delivers the ultimate guide to helping business owners differentiate themselves from the competition through branded marketing, dialed-in content designed to attract the right audience, create customers, and ultimately turn them into raving fans.
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ISBN:
9781599185989
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Grouping Information

Grouped Work ID9f0956e4-d39d-961a-747e-e11f0c34fd36
Grouping Titleentrepreneur magazine s ultimate guide to platform building
Grouping Authorkeller wendy
Grouping Categorybook
Last Grouping Update2019-11-15 12:54:38PM
Last Indexed2019-11-22 04:44:03AM

Solr Details

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authorKeller, Wendy, 1964-
author_displayKeller, Wendy
available_at_arlingtonAurora Hills
collection_arlingtonAdult Nonfiction
detailed_location_arlingtonAurora Hills Adult Nonfiction
display_description"Marketing expert Wendy Keller delivers the ultimate guide to helping business owners differentiate themselves from the competition through branded marketing, dialed-in content designed to attract the right audience, create customers, and ultimately turn them into raving fans"-- Your business relies on you for its survival, and its life-blood is sales. Build a robust platform is the most effective and sustainable way to attract prospects and convert them into customers. Literary agent and expert platform consultant Wendy Keller shares the secrets behind how to select the right promotion strategies for your business, market your products and services, develop an enthusiastic customer base, and ultimately create a strong platform that distinguishes your business from the rest--all without spending a fortune. Keller provides you with platform-building methods that are practical, proven, and easily implemented by anyone, this book helps build your brand perception to: •Develop content that converts fans into customers •Create a platform strategy that multiplies your marketing efforts overnight •Showcase your brand, product, or company and attract new opportunities
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literary_formNon Fiction
literary_form_fullNon Fiction
local_callnumber_arlington658.827 KELLE
owning_library_arlingtonArlington Public Library
Aurora Hills
Central
Cherrydale
Columbia Pike
Connection Crystal City
Detention Center
Glencarlyn
Local History
Plaza
Shirlington
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owning_location_arlingtonAurora Hills
primary_isbn9781599185989
publishDate2016
record_details
Bib IdFormatFormat CategoryEditionLanguagePublisherPublication DatePhysical Description
ils:.b19456967BookBooksEnglishEntrepreneur Press, 2016.xiii, 202 pages ; 26.
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ils:.b19456967.i20996950On ShelfOn Shelffalsetruetruefalsefalsetrue9999
seriesUltimate
series_with_volumeUltimate|
subject_facetAdvertising
Branding (Marketing)
Small business
Strategic planning
title_displayEntrepreneur Magazine's ultimate guide to platform building
title_fullEntrepreneur Magazine's ultimate guide to platform building / Wendy Keller
title_shortEntrepreneur Magazine's ultimate guide to platform building