The emperors of chocolate: inside the secret world of Hershey and Mars

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Average Rating
Publisher:
Random House,
Pub. Date:
1999.
Language:
English
Description
Examining one of the most bitter rivalries in American business, a journalist journeys inside the secretive world of the Mars company; the life of its founder, innovative entrepreneur and autocrat Forrest Mars; and its long-time battle with Hershey. 25,000 first printing. Tour.
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ISBN:
9780679421900
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Grouping Information

Grouped Work IDa2c02d66-29b9-edb6-3e64-93ed1747b2ae
Grouping Titleemperors of chocolate inside the secret world of hershey and mars
Grouping Authorbrenner joël glenn
Grouping Categorybook
Last Grouping Update2019-09-28 04:48:47AM
Last Indexed2019-10-16 04:47:44AM

Solr Details

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authorBrenner, Joël Glenn.
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primary_isbn9780679421900
publishDate1999
record_details
Bib IdFormatFormat CategoryEditionLanguagePublisherPublication DatePhysical Description
ils:.b13208342BookBooksFirst edition.EnglishRandom House, 1999.xiv, 366 pages : illustrations ; 25 cm.
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ils:.b13208342.i1155082xOn ShelfOn Shelffalsetruetruefalsefalsetrue9999
subject_facetCandy industry -- United States -- History
Chocolate candy -- United States -- Marketing -- History
Chocolate industry -- United States -- History
Competition -- United States -- Case studies
title_displayThe emperors of chocolate : inside the secret world of Hershey and Mars
title_fullThe emperors of chocolate : inside the secret world of Hershey and Mars / Joël Glenn Brenner
title_shortThe emperors of chocolate
title_subinside the secret world of Hershey and Mars