Behar, H. (2007). It's Not about the Coffee: Leadership Principles from a Life at Starbucks. Unabridged Blackstone Publishing.

Behar, Howard. 2007. It's Not About the Coffee: Leadership Principles From a Life At Starbucks. Blackstone Publishing.

Behar, Howard, It's Not About the Coffee: Leadership Principles From a Life At Starbucks. Blackstone Publishing, 2007.

Behar, Howard. It's Not About the Coffee: Leadership Principles From a Life At Starbucks. Unabridged Blackstone Publishing, 2007.

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1. • role: Author
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     Howard Behar is the former president of Starbucks Coffee Company North America and Starbucks Coffee International. He joined Starbucks in 1989 as vice president of sales and operations and oversaw the retail business growth from 28 stores to more than 400 stores in six years.

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2. • role: Narrator
   • fileAs: Hillgartner, Malcolm
   • name: Malcolm Hillgartner
3. • role: Author of introduction, etc.
   • fileAs: Schultz, Howard
   • bioText:

     Howard Schultz is the chairman, president, and CEO of Starbucks and the author of the New York Times bestsellers Onward: How Starbucks Fought for Its Life without Losing Its Soul and Pour Your Heart into It.

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   • fileAs: Goldstein, Janet
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Blackstone Audio, Inc., and Buck 50 Productions, LLC

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2007-12-27T00:00:00-05:00

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Unabridged

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title

It's Not about the Coffee

fullDescription

Howard Behar is one of three top executives who have helped shape one of the most recognized companies in the world: Starbucks. A widely acclaimed leader, Behar, with his signature energy, smarts, high expectations, and belief in people, has become a symbol of the soul and candor of the Starbucks culture.

In It's Not about the Coffee, Behar outlines his simple yet effective approach to success: focus on people over profits. He offers ten fundamental leadership lessons we all need to practice as well as preach every day, including clarity of purpose, listening, truth telling, accountability, and persistence. Each chapter explores one of these principles, incorporating inside stories of turning points in the development of Starbucks' culture and business and offering inspiring advice.

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1. • value: Grade 9
2. • value: Grade 10
3. • value: Grade 11
4. • value: Grade 12

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   • source: Publishers Weekly
   • content:

     “[S]haring anecdotes from Starbucks itself is Behar’s strong suit….[T]he voice of experience and in-house examples from a popular company make for a decent read for those wanting to develop or refresh basic business leadership skills.”

2. • premium: True
   • source:
   • content:

     November 12, 2007
     After a working life spent building Starbucks from a chain of 28 stores to an international coffee business through positions such as executive vice president of sales, founding president of Starbucks International and president of Starbucks North America, Howard Behar tells of the strategies he used to establish the business into the success it is today. Behar shares the soft skills that helped to construct the company from a regional outlet to a corporation with international reach. While the book occasionally brings in examples from other companies, sharing anecdotes from Starbucks itself is Behar’s strong suit. The most interesting sections involve stories behind products readers may know from their own visits to the coffee retailer. Thoughts behind the bottled Frappuccino product’s launch or the “have it the way you like it” approach to beverage making are revealed. While revolutionary ideas are outnumbered by more standard good business practices, the voice of experience and in-house examples from a popular company make for a decent read for those wanting to develop or refresh basic business leadership skills. (Dec. 27)
     
     CORRECTION
     
     A Q&A with Bob Delaney (Oct. 29) identified the coauthor of Covert
     as Bill Walton. The book’s coauthor is Dave Scheiber; Walton wrote the foreword.

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259

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1. • value: Business
2. • value: Nonfiction

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12/27/2007

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Howard Behar is one of three top executives who have helped shape one of the most recognized companies in the world: Starbucks. A widely acclaimed leader, Behar, with his signature energy, smarts, high expectations, and belief in people, has become a symbol of the soul and candor of the Starbucks culture.

In It's Not about the Coffee, Behar outlines his simple yet effective approach to success: focus on people over profits. He offers ten fundamental leadership lessons we all need to practice as well as preach every day, including clarity of purpose, listening, truth telling, accountability, and persistence. Each chapter explores one of these principles, incorporating inside stories of turning points in the development of Starbucks' culture and business and offering inspiring advice.

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Its Not about the Coffee Leadership Principles from a Life at Starbucks

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Leadership Principles from a Life at Starbucks

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Blackstone Publishing