The big payback : the history of the business of hip-hop
(Book)

Book Cover
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Published:
New York : New American Library, 2010.
Status:
Central Adult Nonfiction
306.484249 CHARN
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Status
Last Check-In
Central Adult Nonfiction
306.484249 CHARN
Available
Apr 26, 2018
Description

The Big Payback takes us from the first $15 made by a "rapping DJ" in 1970s New York to the recent multi-million-dollar sales of the Phat Farm and Roc-a-Wear clothing companies in 2004 and 2007. On this four-decade-long journey from the studios where the first rap records were made to the boardrooms where the big deals were inked, The Big Payback tallies the list of who lost and who won. Read the secret histories of the early long-shot successes of Sugar Hill Records and Grandmaster Flash, Run DMC's crossover breakthrough on MTV, the marketing of gangsta rap, and the rise of artist/ entrepreneurs like Jay-Z and Sean "Diddy" Combs.

300 industry veterans-well-known giants like Rick Rubin and Russell Simmons, the founders of Def Jam, and key insiders like Gerald Levin, the embattled former Time Warner chief-gave their stories to renowned hip-hop journalist Dan Charnas, who provides a compelling, never-before seen, myth-debunking view into the victories, defeats, corporate clashes, and street battles along the 40-year road to hip-hop's dominance.

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Format:
Book
Physical Desc:
xii, 860 pages, 8 unnumbered pages of plates : illustrations ; 24 cm.
Street Date:
1009.
Language:
English
ISBN:
0451229290, 9780451229298

Notes

General Note
Includes index.
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Citations
APA Citation (style guide)

Charnas, D. (2010). The big payback: the history of the business of hip-hop. New York: New American Library.

Chicago / Turabian - Author Date Citation (style guide)

Charnas, Dan. 2010. The Big Payback: The History of the Business of Hip-hop. New York: New American Library.

Chicago / Turabian - Humanities Citation (style guide)

Charnas, Dan, The Big Payback: The History of the Business of Hip-hop. New York: New American Library, 2010.

MLA Citation (style guide)

Charnas, Dan. The Big Payback: The History of the Business of Hip-hop. New York: New American Library, 2010. Print.

Note! Citation formats are based on standards as of July 2010. Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy.
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Grouped Work ID:
68e67205-5256-0c12-f45f-a1fab92f939e
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Last File Modification Time Oct 03, 2018 04:51:04 AM
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MARC Record

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