Just my type : a book about fonts
(Book)

Book Cover
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Published:
New York, N.Y. : Gotham Books, 2011.
Status:
Aurora Hills Adult Nonfiction
686.224 GARFI
Columbia Pike Adult Nonfiction
686.224 GARFI
Westover Adult Nonfiction
686.224 GARFI
Copies
Location
Call Number
Status
Last Check-In
Aurora Hills Adult Nonfiction
686.224 GARFI
Available
Jul 17, 2017
Central Adult Nonfiction
686.224 GARFI
Due Aug 23, 2017
Columbia Pike Adult Nonfiction
686.224 GARFI
Available
Jan 20, 2016
Westover Adult Nonfiction
686.224 GARFI
Available
Mar 1, 2017
Description

A hugely entertaining and revealing guide to the history of type that asks, What does your favorite font say about you?

Fonts surround us every day, on street signs and buildings, on movie posters and books, and on just about every product we buy. But where do fonts come from, and why do we need so many? Who is responsible for the staid practicality of Times New Roman, the cool anonymity of Arial, or the irritating levity of Comic Sans (and the movement to ban it)?

Typefaces are now 560 years old, but we barely knew their names until about twenty years ago when the pull-down font menus on our first computers made us all the gods of type. Beginning in the early days of Gutenberg and ending with the most adventurous digital fonts, Simon Garfield explores the rich history and subtle powers of type. He goes on to investigate a range of modern mysteries, including how Helvetica took over the world, what inspires the seeming ubiquitous use of Trajan on bad movie posters, and exactly why the all-type cover of Men are from Mars, Women are from Venus was so effective. It also examines why the "T" in the Beatles logo is longer than the other letters and how Gotham helped Barack Obama into the White House. A must-have book for the design conscious, Just My Type's cheeky irreverence will also charm everyone who loved Eats, Shoots & Leaves and Schott's Original Miscellany.

More Details
Format:
Book
Physical Desc:
356 pages : ill. ; 22 cm.
Language:
English
ISBN:
9781592406524 (hc.) :, 1592406521 (hc.)

Notes

General Note
Originally published: London : Profile Books, 2010.
Bibliography
Includes bibliographical references (p. [333]-338) and index.
Description
A romp through the history of fonts and the lives of the great typographers, revealing the extent to which fonts are not only shaped by but also define the world in which we live.
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Citations
APA Citation (style guide)

Garfield, S. (2011). Just my type: a book about fonts. New York, N.Y.: Gotham Books.

Chicago / Turabian - Author Date Citation (style guide)

Garfield, Simon. 2011. Just My Type: A Book About Fonts. New York, N.Y.: Gotham Books.

Chicago / Turabian - Humanities Citation (style guide)

Garfield, Simon, Just My Type: A Book About Fonts. New York, N.Y.: Gotham Books, 2011.

MLA Citation (style guide)

Garfield, Simon. Just My Type: A Book About Fonts. New York, N.Y.: Gotham Books, 2011. Print.

Note! Citation formats are based on standards as of July 2010. Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy.
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Grouped Work ID:
ac198ea9-180c-4dc1-a1ab-90ab3fc9470e
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Last File Modification Time Aug 20, 2017 06:33:07 AM
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500 |a Originally published: London : Profile Books, 2010.
504 |a Includes bibliographical references (p. [333]-338) and index.
5050 |a Love letters -- We don't serve your type -- Capital offence ; Gill Sans -- Legibility vs readability ; Albertus -- Can a font make me popular? ; Futura v Verdana -- The hands of unlettered men ; Doves -- The ampersand's final twist -- Baskerville is dead (long live Baskerville) ; Mrs. Eaves & Mr. Eaves -- Tunnel visions -- What is it about the Swiss ; Frutiger -- Road akzidenz -- DIY -- What the font? -- Can a font be German, or Jewish? ; Futura -- American Scottish ; Moderns, Egyptians, and fat faces -- Gotham is go -- Pirates and clones ; Optima -- The clamour from the past ; Sabon -- Breaking the rules ; The interrobang -- The serif of Liverpool ; Vendome -- Fox, gloves -- The worst fonts in the world -- Just my type.
520 |a A romp through the history of fonts and the lives of the great typographers, revealing the extent to which fonts are not only shaped by but also define the world in which we live.
650 0 |a Graphic design (Typography)
650 0 |a Type and type-founding.
650 0 |a Type and type-founding |x History.
650 0 |a Type and type-founding |x Social aspects.
650 0 |a Type and type-founding |x Psychological aspects.
650 0 |a Typographers |v Biography.
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