From the ground up : a journey to reimagine the promise of America
(Book)

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Published
New York : Random House, [2019].
Status
Central - Adult Nonfiction has 3
647.9573 SCHUL
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Central - Adult Nonfiction
647.9573 SCHUL
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Central - Adult Nonfiction
647.9573 SCHUL
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Central - Adult Nonfiction
647.9573 SCHUL
Available
Central - Adult Nonfiction
647.9573 SCHUL
Available
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Format
Book
Edition
First edition.
Physical Desc
xiii, 352 pages, 16 unnumbered pages of plates : illustrations (chiefly color) ; 25 cm
Language
English
ISBN
9780525509448, 0525509445

Notes

General Note
Includes index.
Description
Longtime CEO and chairman of Starbucks Howard Schultz shares his ideas on the new responsibilities of leaders, businesses, and citizens in American society today, through the intimate lens of his life and work. What do we owe one another? How do we channel our drive, ingenuity, even our pain, into something more meaningful than individual success? And what is our duty in the places where we live, work, and play? These questions are at the heart of the American journey. They are also ones that Howard Schultz has grappled with personally since growing up in the Brooklyn housing projects and while building Starbucks from eleven stores into one of the world's most iconic brands. In From the Ground Up, Schultz looks for answers in two interwoven narratives. One story shows how his conflicted boyhood--including experiences he has never before revealed--motivated Schultz to become the first in his family to graduate from college, then to build the kind of company his father, a working-class laborer, never had a chance to work for: a business that tries to balance profit and human dignity. A parallel story offers a behind-the-scenes look at Schultz's unconventional efforts to challenge old notions about the role of business in society. From health insurance and free college tuition for part-time baristas to controversial initiatives about race and refugees, Schultz and his team tackled societal issues with the same creativity and rigor they applied to changing how the world consumes coffee. Throughout the book, Schultz introduces a cross-section of Americans transforming common struggles into shared successes. In these pages, lost youth find first jobs, aspiring college students overcome the yoke of debt, post-9/11 warriors replace lost limbs with indomitable spirit, former coal miners and opioid addicts pave fresh paths, entrepreneurs jump-start dreams, and better angels emerge from all corners of the country. From the Ground Up is part candid memoir, part uplifting blueprint of mutual responsibility, and part proof that ordinary people can do extraordinary things. At its heart, it's an optimistic, inspiring account of what happens when we stand up, speak out, and come together for purposes bigger than ourselves. Here is a new vision of what can be when we try our best to lead lives through the lens of humanity.
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Citations
APA Citation (style guide)

Schultz, H., & Gordon, J. (2019). From the ground up: a journey to reimagine the promise of America. First edition. New York: Random House.

Chicago / Turabian - Author Date Citation (style guide)

Schultz, Howard and Joanne, Gordon. 2019. From the Ground Up: A Journey to Reimagine the Promise of America. New York: Random House.

Chicago / Turabian - Humanities Citation (style guide)

Schultz, Howard and Joanne, Gordon, From the Ground Up: A Journey to Reimagine the Promise of America. New York: Random House, 2019.

MLA Citation (style guide)

Schultz, Howard,, and Joanne Gordon. From the Ground Up: A Journey to Reimagine the Promise of America. First edition. New York: Random House, 2019. Print.

Note! Citation formats are based on standards as of July 2010. Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy.
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