One simple idea : turn your dreams into a licensing goldmine while letting others do the work
(Book)
Author
Contributors
Sell, Colleen, author.
Published
New York : McGraw-Hill Education, [2016]., , ©2013.
Status
Aurora Hills - Adult Nonfiction
658.11 KEY 2016
1 available
658.11 KEY 2016
1 available
Copies
| Location | Call Number | Status |
|---|---|---|
| Aurora Hills - Adult Nonfiction | 658.11 KEY 2016 | Available |
Description
Loading Description...
More Details
Published
New York : McGraw-Hill Education, [2016]., , ©2013.
Format
Book
Physical Desc
xviii, 259 pages ; 24 cm
Language
English
Notes
General Note
Edition statement from book jacket.
General Note
Includes index.
Description
Key, a dynamic entrepreneur who launched such widly successful simple ideas like Mickey Mouse guitar picks and spinning bottle labels, explains why the traditional method of bringing products to market through prototyping and patents doesn't work anymore. He shows budding entrepreneurs with little or no product-development experience how to do it quicker and cheaper. Following Key's practical tips and advice, readers will learn how to tap into the marketing and sales power of partners and licensors to both remove personal risk from the equation and generate maximum profits. --Publisher's description.
Also in this Series
Checking series information...
Reviews from GoodReads
Loading GoodReads Reviews.
Citations
APA Citation, 7th Edition (style guide)
Key, S., & Sell, C. (2016). One simple idea: turn your dreams into a licensing goldmine while letting others do the work (Revised & expanded.). McGraw-Hill Education.
Chicago / Turabian - Author Date Citation, 17th Edition (style guide)Key, Stephen and Colleen, Sell. 2016. One Simple Idea: Turn Your Dreams Into a Licensing Goldmine While Letting Others Do the Work. McGraw-Hill Education.
Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)Key, Stephen and Colleen, Sell. One Simple Idea: Turn Your Dreams Into a Licensing Goldmine While Letting Others Do the Work McGraw-Hill Education, 2016.
MLA Citation, 9th Edition (style guide)Key, Stephen,, and Colleen Sell. One Simple Idea: Turn Your Dreams Into a Licensing Goldmine While Letting Others Do the Work Revised & expanded., McGraw-Hill Education, 2016.
Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.
Staff View
Loading Staff View.