Badvertising : an exposé of insipid, insufferable, ineffective advertising
(Book)
Author
Published
Newburyport, MA : Career Press, 2021.
Status
Central - Adult Nonfiction
659.1 MORRI
1 available
659.1 MORRI
1 available
Copies
Location | Call Number | Status |
---|---|---|
Central - Adult Nonfiction | 659.1 MORRI | Available |
Description
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More Details
Published
Newburyport, MA : Career Press, 2021.
Format
Book
Physical Desc
xviii, 254 pages ; 23 cm
Street Date
2105
Language
English
Notes
Bibliography
Includes bibliographical references and index.
Description
"How can the ad industry even exist when almost all of the products that it produces fall on a continuum from flawed to failed? What is it about this industry and the process of creating, selling, and producing ads that causes so much advertising to be so bad? These are the questions answered in this book, a provocative, truth-to-power exposé of ad agencies' flaws, foibles, and failings-and why they matter to the consumer and to those in the business. Here is a candid, never-before-seen accumulation of real world don'ts and more don'ts, providing myriad valuable cautionary tales of advertising's stupid side"--,Provided by publisher.
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Citations
APA Citation, 7th Edition (style guide)
Morris, J. (2021). Badvertising: an exposé of insipid, insufferable, ineffective advertising . Career Press.
Chicago / Turabian - Author Date Citation, 17th Edition (style guide)Morris, Jim, 1949-. 2021. Badvertising: An Exposé of Insipid, Insufferable, Ineffective Advertising. Career Press.
Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)Morris, Jim, 1949-. Badvertising: An Exposé of Insipid, Insufferable, Ineffective Advertising Career Press, 2021.
MLA Citation, 9th Edition (style guide)Morris, Jim. Badvertising: An Exposé of Insipid, Insufferable, Ineffective Advertising Career Press, 2021.
Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.
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