"A hands-on blueprint for reliably creating page-turning content (without pulling out your hair) .In the revised and updated edition of Everybody Writes, veteran content marketer and author Ann Handley delivers expert guidance and insight into the process and strategy of content creation, production, and publishing. With practical, how-to advice designed to get results, this new edition features updated examples and developments, as well as a brand-new...

"The proven process for making the most of every business meeting --from the coauthor of the international bestseller Dealing with People You Can't Stand. From Dr. Rick Brinkman, one of the bestselling masterminds who made Dealing with People You Can't Stand a little less painful -- and a lot more productive -- comes the much-needed cure for that time-wasting, headache-inducing, soul-sucking plague known as meetings. This proven step-by-step method...

"A presidential speechwriter for Bill Clinton explores the hidden power of analogy to fuel thought, connect ideas, spark innovation, and shape outcomes From the meatpacking plants that inspired Henry Ford's first moving assembly line to the "domino theory" that led America into Vietnam to the "bicycle for the mind" that Steve Jobs envisioned as the Macintosh computer, analogies have played a dynamic role in shaping the world around us-and still do...