Highly successful young entrepreneurs explain how to expand a business with additional financing, marketing tips and management techniques.

Getting a job is one of life's big challenges. But how does it look from the employers' point of view? This documentary looks at how a small business, a hospital, and a supermarket recruit their staff. SMALL BUSINESS: Small business SNS supplies computer networks to schools and has to work out their job specification for a new position from scratch. They advertise the job by means of word of mouth and look at how well presented the applicants' letters...

Simple, accessible, and fun to read, this practical book provides a fascinating collection of real-life stories from organizations that now use blockchain in practice. Sir John Hargrave and Evan Karnoupakis provide actionable takeaways and valuable lessons learned based on case studies from companies that have found success with this technology. This guide serves as a map to this fascinating new frontier. Through dozens of interviews, you'll take...

Key Topics Marketing Strategy Retailing Corporate Social Responsibility Globalisation Starbucks is the essential success story of the American capitalist dream. From humble beginnings in 1971 as a Seattle coffee store, it's become a multinational with over 21,000 outlets in 63 countries. Its brand is universally known. How did they do it? Starbucks' success owes a lot to the vision of its guiding light, CEO Howard Schultz, who...

Three businesses and three business plans. Why did they need them? What did they put in them? Were they worth it? 1. Aims and objectives: Every business plan should have a company's aims and objectives. The Croft Tea Room has the ambitious aim of helping to regenerate the run-down area of St Mary Cray. And linked to a firm's aims will be a description of its product or service. In the case of the Spoonfed company this is a website where you find...

Tesco was the retail success story of the 90s and early 2000s. By 2007 it came close to capturing a third of the UK retail market, and was a true international retail giant - but by 2014 profits were falling and scandals were brewing. It seems the wheels came off the trolley. What went wrong? Stack 'em high... Founder Jack Cohen's aggressive growth policies in the mid 20th century set the pattern: his successors had grander plans: to make Tesco all...

Emmy® award-winning producer Barry Green, joined by co-host David Jimerson, take you through what you need to know to start seeing great lighting in your own projects! Through detailed instruction, tongue-in-cheek sketch illustrations, and hands-on examples, we'll show you the fundamentals of cinematic lighting and how you can use light as a paintbrush to tell your stories like the pros, with just the right look, exposure - and feeling! Lighting...