Designing a website or brochure without an art background? Then step away from the computer and read this engaging conversational introduction to visual communications first. Written for the beginner, White Space is not Your Enemy is a practical graphic design and laeyout guide that introduces the concepts and practices necessary for producing effective visual communication across a variety of formats, from web to print. This illustrated full-color...

This is a monograph, manual and manifesto by one of the world's leading graphic designers. Protégé of design legend Massimo Vignelli and partner in the New York office of the international design firm Pentagram, Michael Bierut has had one of the most varied careers of any living graphic designer. The 35 projects Bierut presents in this book illustrate the breadth of activity that graphic design encompasses today, his goal being to demonstrate not...

"For designers, writing and research skills are more necessary than ever before, from the basic business compositions to critical writing. In this competitive climate, designers are routinely called upon to make words about the images and designs they create for clients. Writing about design is not just "trade" writing, but should be accessible to everyone with an interest in design. This book is a complete, introductory guide to various forms of...

This collection of ... essays published from 1997-2000, in professional and general-interest design magazines alike, offers ... critical discussions on the issues and objects of contemporary graphic design. Among the important themes discussed are: both sides of the controversy over the First Things First Manifesto 2000, a call for greater responsiblility in the design profession, the notion of the graphic designer as "auteur, " and the role of graphic...

Presents a visual survey of graphic and commercials arts, from the Victorian era to the present day.

"Author Steven Heller continues his engaging exploration of the significance and histories of various objects of design and their impact on both the particular and broader cultural environments in which they exist. Grouped into the collective themes of propaganda, media, language, and commerce, the objects discussed range from Zap Comix to Cold War graphics to Leo Lionni's children's books to au courant magazines of the 1990s. This volume also investigates...