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Author
Publisher
Basic Books
Pub. Date
2020.
Language
English
Description
"Marie 'Missy' Mattingly Meloney was born in 1878, in an America where women couldn't vote. Yet she recognized the power that women held as consumers and family decision-makers, and persuaded male publishers and politicians to take them seriously. Over the course of her life as a journalist, magazine editor-in-chief, and political advisor, Missy created the idea of the female demographic. After the passage of the 19th Amendment she encouraged candidates...
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