Catalog Search Results
Author
Publisher
Career Press
Pub. Date
[2017]
Language
English
Formats
Description
Most start-ups fail. And they die remarkably young: The typical start-up lasts 20 months and burns through $1.3 million in financing before closing its doors. So what's the formula for success for those start-ups that make it through the early trials, leveraging their early success into either getting acquired or issuing an IPO (initial public offering)? What are the lessons that first-time entrepreneurs and employees need to know to navigate their...
2) Target funding: a proven system to get the money & resources you need to start or grow your business
Author
Language
English
Formats
Description
"There's more small-business funding out there than you realize -- and Target Funding shows you how to find it, land it, and use it to launch, stabilize, or grow your business Target Funding is a strategic guide to funding opportunities aimed at specific types of businesses and business owners. You'll learn about all the options available to you -- including conventional, alternative, and diversity funding -- and how to access them based on your needs...
Author
Series
Publisher
Ideapress Publishing
Pub. Date
[2021]
Language
English
Description
An all new updated 2021 edition of the popular original guide to marketing and branding featuring actionable advice that will help you tell a better story, win more customers, earn more loyalty and make more money. Being good at marketing might seem like a dark art. All those in-your-face ads, annoying pop-ups, and desperate $497 online training courses make most people hate marketing. But the truth is, every business leader and entrepreneur needs...
Author
Publisher
Gazelles Inc
Pub. Date
[2014]
Language
Español
Description
"Ha pasado más de una década desde que fue lanzado por primera vez el Best Seller Dominando los Hábitos de Rockefeller escrito por Verne Harnish. Scaling Up: Cómo es que Algunas Compañías lo Logran... y Por qué las Demás No es la primera revisión importante de éste clásico de los negocios. En Scaling Up, Harnish y su equipo comparten herramientas prácticas y técnicas para establecer un negocio o industria dominante. Estos enfoques se...
Author
Publisher
Wiley
Pub. Date
©2013.
Language
English
Description
"The small business marketing experts at Demandforce help owners kick off their online strategy. Small business owners are exceptional at delivering on their product or service. Many, however, don't know where to start when it comes to online marketing. The Small Business Online Marketing Handbook will show you how to effectively leverage email, social, online, and network marketing to get new customers and keep existing customers coming back. Author...
Author
Publisher
Portfolio
Pub. Date
2018.
Language
English
Description
If you're like most entrepreneurs, you started your business so you could be your own boss, make the money you deserve, and live life on your own terms. In reality, you're bogged down in the daily grind, constantly putting out fires, answering an endless stream of questions, and continually hunting for cash. Now, Mike Michalowicz, the author of Profit First and other small-business bestsellers, offers a straightforward step-by-step path out of this...
Author
Publisher
Lioncrest Publishing
Pub. Date
[2018]
Language
English
Description
It's no secret--starting a company is hard. So many decisions are interdependent on factors outside of our control. Some founders follow a business plan; others operate by the seat of their pants. But all entrepreneurs need a personal framework to follow. Since starting his first company at age sixteen, Chop Dawg founder/CEO Joshua H. Davidson has developed trusting relationships with customers while building a thriving team to serve them. However,...
Author
Language
English
Description
"When fate brings three strangers to a charming space for lease on the California coast, the Boardwalk Bookshop is born. Part bookstore, part gift shop, part bakery, it's a dream come true for Bree, Mikki and Ashley. But while their business is thriving, their personal lives are... not. Bree, wounded by brilliant but cold parents and her late husband's ultimate betrayal, has sworn to protect her heart at all costs. Even from Ashley's brother, a writer...
Author
Series
Publisher
Berrett-Koehler Publishers
Pub. Date
2014.
Language
English
Formats
Description
"The only book on raising startup capital written by a professional who has himself raised over a billion dollars that goes deeper into the standard "how-to" process of raising capital to highlight and reveals those hidden factors that no one but a true insider would know to look for"--
Author
Publisher
McGraw-Hill Education
Pub. Date
[2019]
Language
English
Formats
Description
"Proven methods for turning any passion into major profits - from the legendary entrepreneur who turned her idea into a $100 million global powerhouse. For the first time ever, the founder and CEO of Jazzercise, Inc., reveals the secrets to her staggering success. In Building a Business with a Beat, Judi Sheppard Missett describes the principles that made, and continue to make, Jazzercise the worldwide women-owned enterprise it is today. You'll learn...
Author
Publisher
Chronicle Prism
Pub. Date
[2020]
Language
English
Description
"Jaime Schmidt: acclaimed entrepreneur, founder of Schmidt's Naturals, and icon of the Maker Movement shares how you too can start or grow your own business with advice on branding, product development, social media marketing, scaling, PR, and customer engagement, all based on her own hard-won mastery"--
Schmidt: started out making natural products in her kitchen, and in just seven years went from farmers market stand to international brand. Here...
Author
Series
Publisher
Entrepreneur Press
Pub. Date
2016.
Language
English
Description
"Marketing expert Wendy Keller delivers the ultimate guide to helping business owners differentiate themselves from the competition through branded marketing, dialed-in content designed to attract the right audience, create customers, and ultimately turn them into raving fans"--
Your business relies on you for its survival, and its life-blood is sales. Build a robust platform is the most effective and sustainable way to attract prospects and convert...
Author
Publisher
John Wiley & Sons
Pub. Date
[2016]
Language
English
Description
"Successful ownership transition requires effective decision making at the top Engaged Ownership is the definitive owner's guide to the family enterprise. Whether you're taking over a family business, family office, or trust, this book shows you how to work effectively with the management and board to keep the enterprise moving in the right direction. The first guide of its kind written from the owner's perspective, this book is designed to help owners...
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