Catalog Search Results
Author
Publisher
PublicAffairs
Pub. Date
©2020.
Language
English
Description
"Most business models are transactional. They are focused on a specific exchange. They match riders with drivers, sellers with buyers, hosts with travelers. They thrive on enormous scale, huge distribution networks, and brand recognition. But then along comes a rival that is small, nimble, and doesn't care much about its brand, and it either rushes past you or mows you down. In The Interaction Field, branding expert and author Erich Joachimsthaler...
Author
Series
Publisher
Orca Book Publishers
Pub. Date
2017.
Language
English
Description
Fair trade is not about spending more money or buying more stuff. It's about helping producers in developing countries get a fair price for their goods. In A Fair Deal: Shopping for Social Justice, Kari Jones provides a history of trade, explaining what makes trade systems unfair and what we can do about it. By examining ways in which our global trade systems value some people over others, the book illustrates areas in which fair trade practices can...
Author
Series
Publisher
Stanford University Press
Pub. Date
2022.
Language
English
Description
"A surprising and fascinating look at how Black culture has been leveraged by corporate America, this book addresses some of today's most pressing public debates around allyship and diversity. Open the brochure for the Alvin Ailey American Dance Theater, and you'll see logos for corporations like American Express. Visit the website for the Apollo Theater and you'll notice acknowledgments to corporations like Coca Cola and Citibank. The Martin Luther...
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