Why do so many global strategies fail--despite companies' powerful brands and other border-crossing advantages? Seduced by market size, the illusion of a borderless, "flat" world, and the allure of similarities, firms launch one-size-fits-all strategies. But cross-border differences are larger than we often assume, explains Pankaj Ghemawat in Redefining Global Strategy, with a New Introduction. Most economic activity--including direct investment,...

The updated sixth edition of International Human Resource Management is an authoritative resource that focuses on international human resource management (IHRM) within multinational enterprises (MNEs). The book includes fifteen chapters with rich pedagogy students have come to expect and is organized into four sections: Strategic Context National and Cultural Context Global Talent Management Role and the Future of IHRM Each chapter has been designed...

The world today is at the intersection of two megatrends - Globalization and Digitalization - a business revolution unfolding in real time. Global Meets Digital captures the many nuances of this revolution succinctly, including its impact on our lives and business. An immediate implication of this revolution is that the economic principles that underpinned business and strategy for hundreds of years, such as diminishing returns to scale and resource...

Comprehensive guide to forming successful international joint ventures. Written by Dr. Alan MacCharles, partner at Deloitte Consulting and Mark Schaub, senior partner at King & Wood Mallesons, the largest global law firm in Asia. Alan and Mark are both active commentators on joint venturing, geopolitics and industry-specific topics who have been cited or published in the Financial Times, NY Times, BBC, Bloomberg, and other media outlets. Unlocking...

In the twenty-first century, the world has tilted eastwards in its orbit; China grows confident while the West seems mired in doubt. Having lived and worked in China for more than two decades, Tim Clissold explains the secrets that Westerners can use to navigate through its cultural and political maze. Picking up where he left off in the international bestseller Mr. China, Chinese Rules chronicles his most recent exploits, with assorted Chinese bureaucrats,...

"As domestic business becomes increasingly reliant on succeeding in export markets, the need for specialist knowledge in international trade is crucial. With thorough explanations of the current business environment, brand new case studies, and packed with links to free online resources, the second edition of The 30 Day MBA in International Business covers international marketing strategy, managing international organizations, selecting global strategic...